If you are a user of Instagram that wants to better track new followers, this article will show you how to use Zapier for this task. With Zapier integrations you have the ability to get data from one web site or application to another with ease.

Once you create a new Zap, chose the Instagram app as the trigger. If you have not connected your Instagram account to Zapier, then you will want to do that.  You will have a few options to trigger the Zap, but you want to choose the “New Follower” option. The Zapier interface will walk you through the rest of the steps.

Second, you want to create an action. Select the “Slack” app, and “Send a channel message.” If you have not connected your Slack account, you will need to do that as well. See the link in the first step for assistance. After you have connected your account, select the channel you wish the message to go to. You will then be able to click the icon on the right of the required and optional fields, which will pull user information from Step 1, the trigger.

Once these steps are configured you will be able to test the Zap. This will show you an example of how the Zap will look once it hits your selected channel in Slack. If you don’t see the message showing up in your designated channel, then you have a problem with the Zap. You should have an error message on the screen that will help you determine what the problem is.
This workflow would be a great way for a small team to track new followers on an Instagram account. With Slack you could have team members communicating with each other in real time, allowing them to quickly greet new Instagram followers and make a positive impression upon you or your brand.

If you have other questions about this integration, or want to learn more about workflow automation in general, please contact us and let’s discuss things.
There are many ways to track the number of Twitter followers that you have. In this video I show you how to have Zapier send you a text message every day with the number of followers that you currently have.
If you use Facebook Lead Generation ads, then you need to become familiar with Zapier, as it will make your data keeping much easier.
Zapier Workflows
Zapier is a collection of tools that allows you to automate workflows between applications. For example you could have the weather forecast for each day sent to you in a text message, or even have it appear as a blog post on your website.
I currently have a lead generation ad running on Facebook. When someone fills out the form, Facebook then sends it to my Page (don.teague.training) and I have to go download it. This is how Facebook is (as of this blog post) set up to send you the information.
With Zapier, though, I have the ability to do much more. When I get a new lead via a FB Lead Ad, the following happens.
  1. The person is subscribed to my newsletter at aweber.
  2. Their name and email address is added to my CRM. I also add tags in there to track where they came from.
  3. I then have a text message sent to me.
  4. I also have it emailed to me.
  5. (Planned) Export the data into a Google Docs, Google Sheets, or other online file service.
All of this happens the moment the lead fills in their information. I do not have to go to my Facebook page and check the page to see if anyone is there, or look in the ad manager to see if the number has gone up from the last time.
How does all of this happen? Let’s take a look.
  1. I use the FB Lead Ads Zap to get leads as they come in. This Zap is considered an ‘instant’ app, meaning that the data will be seen by Zapier as soon as Facebook gets it.
  2. I take the name and email address from that lead and use the aweber zap to create a new subscriber in my pre-selected list. You can choose any list in your aweber account.
  3. I send the name and email address to my CRM. This CRM let’s me put in some additional tracking information via the Zapier module, so I tack on some info so I know where it came from.
  4. Zapier has a Text Message Zap available for use. I use it to have a text message sent to me giving me the important info.
  5. I use the email Zap to have all of the information sent to me. Just tell Zapier which email to send it to, and away it goes. I get to define what data goes into the email.
The planned step hasn’t been configured at the time of this blog post. However, I could have the data then sent to any service I wanted to. I could sent the information to a file in Dropbox, or append to a note in Evernote. All of the data would be there, for me to retrieve easily.
As you can see Zapier has the potential to make your technology life much easier and more automated. Give it a try today!